There has been a HUGE amount of backlash from the gaming community concerning Star Wars Battlefront 2 and the “pay to win” aspect it has with the loot boxes. Fans everywhere are angry that EA would allow players to give an extra buck to boost their chances of winning in a multiplayer environment, which in many ways, can be considered cheating. As a result, Battlefront 2 has garnered the title of “the most down-voted reddit comment ever,” and it was a comment from EA themselves! Check out the thread here.
Update: What Happens Now?
Ok, so EA has issued a statement regarding the microtransactions and how the community feels about the whole situation. Check out that news story we published last night for more details. Let this be a lesson to all gamers. You are the consumer and when you band together to voice your opinion about topics that affect your experience of a game, you can make things happen. As of right now, EA has removed all in-game purchases until they are able to fairly tweak the game to everyone’s liking. In-game purchases will return, of course, but just at a later date when Battlefront 2 has learned enough about what the gaming community wants.
Despite the negative feedback from the community, I’m sure Battlefront 2 will do well in sales. Heck, they may do even better than they would’ve done had it not have been for so much criticism from the gaming community. All of this hype around the microtransactions has generated a lot of attention for EA and Battlefront 2. As we’ve learned from Rockstar and GTA, any press is good press. In the past, Rockstar actually paid for bad press so they could get more attention. Whether by design or by accident, EA is getting the attention that they need to drum up sales, and right now, Battlefront 2 is all anyone is talking about.
Why We Need Microtransactions
There are two sides to this story. Whether you are for or against microtransactions, there’s no mistaking that they are a big part of the gaming industry now. As games become more advanced and increasingly more difficult to make, studios must find ways to fund themselves, so they can continue to feed our endless crave for new games. In comes microtransactions. When done properly, microtransactions can add another dimension to almost any game. There are many examples of microtransactions done properly in some of the most critically acclaimed games today, look at Overwatch for example. If the microtransactions don’t alter the overall experience a player has, they shouldn’t be a problem, but that’s exactly what EA decided to do with Star Wars Battlefront 2.