Today, news was released that an unusual partnership would be formed between Sony and Microsoft. The two have plans to partner together in order to raise the quality of their entertainment and AI content. The reason being that the two companies wish to “enhance customer experiences” with their innovations.
Both Sony and Microsoft have made an agreement that the two will “explore joint development” in Microsoft Azure in order to develop their entertainment and streaming platforms. Sony will also be using Microsoft Azure in order to further support their gaming services. In the statement made by Microsoft, “these efforts will also include building better development platforms for the content creator community.”
As a part of the agreement between Sony and Microsoft, the two will also collaborate on efforts to enhance AI technology and semiconductors. There is talk of Sony incorporating Microsoft’s advanced AI and tools into the former’s gaming platform, allowing for a more sophisticated and polished product. Kenichiro Yoshida, the CEO and president of Sony, has stated that “our mission is to seamlessly evolve this platform as one that continues to deliver the best and most immersive entertainment experiences, together with a cloud environment that ensures the best possible experience, anytime, anywhere.” Using this partnership, Yoshida hopes to create a mutually beneficial relationship that will benefit all of society.
The two companies have confirmed that more information will be revealed as it is made available. It is sure to be a development that will impact console gaming as we know it.
For more information about the Sony and Microsoft partnership, be sure to keep your eye on Mammoth Gamers news.